


Then, they can find a way to improve UX and boost conversions. So, by using clickmaps, the webmaster figures out the most clickable image and understands visitors’ expectation. But if that image doesn’t have a link to the product page, it will disappoint the visitors, resulting in a high bounce rate. In an online shop, when visitors enter the website and see an image of the product, they usually click on it to go to the product page. Then by modifying and adding links to images, you can prevent confusing visitors and improve UX. Why? Well, because you can use them to identify your visitors’ behavioral patterns. َA click heatmap is usually an available feature on eCommerce marketing tools because it can be very influential in your digital marketing career. Moreover, by knowing the most clickable image, you can replace it to make it more accessible to users. Then you can place links on them and direct visitors to your target pages. With the data related to the clicks made on specific images, you’ll find the most clickable images. Click Maps Allow You to Add Links to Images Based on Users’ Expectation If you’re not convinced click heatmaps are worth your money and time, here are some of the situations that they are helpful for website owners: 1. And, checking your website navigation (menu and links).

In addition, determining whether the primary CTA is placed in the most clickable areas or not, Determining whether CTAs are sufficiently visible to visitors.Identifying visitors’ behaviors and predicting where they will click to place links,.Iterating better website designs and adding links to images based on user expectations to improve UX,.Here are some of the use cases of a clickmap to optimize the website, improve UX, and enhance conversion: In other words, these maps will help them optimize their web pages and CTAs to increase conversion rates. This data lets website owners track on-page user engagement, such as clicks on images, links, buttons, etc. Let’s jump into its use cases! What Can You Learn from Click Mapsīy using this type of heatmap, it is possible to identify the user behavior and the number of clicks on some of your website components. In addition to its positive impact on identifying the most clicked parts of the site, this type of map can also specify the problems related to linking and help you find a way for eCommerce lead generation. Any place that has no color has never been clicked on. That is, the spots colored red indicate the most clickable parts, and those areas colored pale blue display the spots that took minimum clicks. The click popularity is displayed using a color scale from red to blue. In fact, click maps are the visual representation of the areas on a webpage where your visitors tap on the screen or click.

Generally, the following picture is a perfect example to show click maps! It is an image of a webpage marked with different colors. A heatmap includes different types, such as scroll maps, mouse movement heatmaps, etc. It’s a type of website heatmap that indicates which areas of your webpage receive the most or least clicks. Now, let’s get started with the definition. Yet, if you can’t wait to start analyzing your visitor behavior professionally, sign up on WatchThemLive now and get immediate access to the best clickmap and behavioral analytics service out there! And at the end, we’ll introduce the best heatmap tool to get you started on your website optimization. In this article, you’ll learn everything you need to know about click heatmaps, from definitions to benefits. To that end, we need the best conversion rate optimization (CRO) tools with a click heatmap to tell us what our audience is most interested in and what they ignore. In digital marketing, the more you get to know your users’ behavior, the better you can satisfy them! That is, you’ll be able to act based on their expectations and provide them with the products and services they need. A Clickmap is a way to go! But what are click maps exactly, and how do they help?!
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Have you recently launched a campaign that wasn’t as successful as you expected?! Do you want to know why your sales have been plummeting, and visitors refuse to click on CTAs on your website?! If you’d like to know the answer and figure out how to improve your website’s UX and UI, you’re in the right place.
